Email Policy

CakeDecorating.com has created an Email Policy statement in order to demonstrate our firm commitment to your privacy and dedication to sending email communications only to those who have specifically requested such information. The following discloses our information gathering and dissemination practices for our company and our web sites.

By visiting CakeDecorating.com's web site(s), Users agree to the Terms & Conditions outlined within our Terms of Use Agreement, Privacy Policy and Email Policy. It is the User's responsibility to read and understand these three CakeDecorating.com documents (Terms of Use Agreement, Privacy Policy, and Email Policy) prior to reviewing any information from CakeDecorating.com, signing up for any free or paid subscription newsletter service, or submitting any personal information to our firm. CakeDecorating.com may update or revise its Terms of Use Agreement, Privacy Policy, and Email Policy from time to time, and we encourage you to periodically review these documents for our most recent policies.

Free Newsletters

We offer free email newsletters. Users can sign up for free newsletters by completing a form on our website. Free newsletters are also available to users through partner websites and websites where we advertise.

Users who do not wish to receive future issues of free newsletters should follow the instructions within this Email Policy or within a specific email communication from CakeDecorating.com.

Email Advertisements

We utilize email as a communication channel to send information regarding our products and services to our current subscribers to our free email newsletters. We send these email messages only to individuals who have directly requested information from our firm (i.e. signed up for a free newsletter) or have or in the past have had a direct relationship with our firm (i.e. a previous customer).

WE ALLOW ANY CURRENT OR FORMER CUSTOMER, TRIAL MEMBER, OR RECIPIENT OF A FREE EMAIL NEWSLETTER FROM CAKEDECORATING.COM TO CHOOSE TO DISCONTINUE RECEIVING EMAIL MESSAGES FROM OUR COMPANY AT ANY TIME. See "Discontinuance of Emails" below.

Third Party Email Advertising

We occasionally advertise via email with qualified third party companies that are managing their email database(s) of subscribers in accordance with CAN-SPAM legislation and best industry practices. When we advertise by email through a third party or through an agency, we do so in accordance with the following:

  1. The advertisement is sent only to users who have agreed to receive ADVERTISEMENT or SPECIAL OFFER emails from the list owner.
  2. The advertisement is sent FROM the company owning the email list.
  3. The advertisement is clearly marked as an ADVERTISEMENT or SPECIAL OFFER.
  4. The firm managing the email list has clear instructions and functionality in place for prompt removal from the email list.
  5. Our contact information is made available so that recipients can contact us and instruct us not to send future advertisements.
  6. We instruct the firm sending the advertisement on our behalf to compare CakeDecorating.com's "Do Not Mail" file against their distribution list in order to assure that those who have requested to NOT receive information from CakeDecorating.com do not receive unwanted advertisements or offers from our firm.

 

We may occasionally send email advertisements and offers to our subscribers on behalf of third party advertisers or agencies acting on their behalf, in accordance with CAN-SPAM legislation and best industry practices. PERSONALLY IDENTIFIABLE INFORMATION OF USERS WILL NOT BE SOLD TO A THIRD PARTY ADVERTISER EXCEPT IN CONNECTION WITH THE SALE OF ALL OR SUBSTANTIALLY ALL OF CakeDecorating.com'S ASSETS. However, as part of this advertising program, CakeDecorating.com will provide the advertiser with the information required to fulfill the users request. This includes, but is not limited to name, postal address, email address, and phone number. Under no circumstance will CakeDecorating.com provide an advertiser with any credit card information from our users. When we send an advertisement or special offer on behalf of a third party or through an agency, we do so in accordance with the following:

  1. The advertisement is sent only to users who have agreed to receive ADVERTISEMENT or SPECIAL OFFER emails from CakeDecorating.com.
  2. The advertisement is sent FROM CakeDecorating.com or the specific newsletter to which the recipient is subscribed (i.e. Cake Decorating Special Offers).
  3. The advertisement is clearly marked as an ADVERTISEMENT or SPECIAL OFFER.
  4. There are clear instructions and functionality in place for prompt removal from the email list.
  5. Our contact information is made available so that recipients can contact us and instruct us not to send future advertisements.
  6. We request that advertisers provide CakeDecorating.com with a "Do Not Mail" file to be compared against our internal list prior to sending an advertisement in order to assure that those who have requested to NOT receive information from the third party advertiser do not receive unwanted advertisements or offers.

 

Discontinuance of Emails

In accordance with CAN-SPAM legislation, it is our policy to include instructions and means for removal from our database at any time in an automated fashion. We provide instructions at the bottom of every email sent from our company on how to discontinue receiving issues of the publication.

At the bottom of each email communication we include detailed instructions for removal from our email lists, including:

  1. Displaying the recipient's email address that is in our database and receiving the message.
  2. Providing a customized URL that allows the recipient to click to our web site and automatically manage their subscriptions, including canceling all email subscriptions or selecting to receive no further messages from our firm.
  3. An active email address to contact us in order to request manual removal or discontinuance of future email messages from our firm.
  4. Our postal address for mailing a formal request to our firm.

 

Our websites allow subscribers to manage their subscriptions, including:

  1. Selecting to discontinue a subscription.
  2. Selecting to be put on a Do Not Mail List.

 

CakeDecorating.com maintains a DO NOT MAIL LIST. This is a list of subscribers who have decided that they never wish to receive another message from our firm. These email addresses are collected and maintained in a separate file in our database. These individuals will not receive future emails from CakeDecorating.com, including free email newsletters, advertisements directly from CakeDecorating.com, or advertisements from third party advertisers sent on our behalf. Email addresses on this list will not receive future email messages from our firm. Subscribers are encouraged to make sure that the address receiving emails from CakeDecorating.com is in fact the same address in our database by clicking the unique URL at the end of an email message from our firm, or forwarding the received email communication to our customer service department so that we may see which email address was the recipient of an email from our firm.

Should you have any questions regarding our Email Policy or other privacy related issues, please contact us so that we can address your concerns.

Mixed Company
P. O. Box 921
El Toro, CA 92609